2014年12月1日星期一

Showcase how design can attract more customers to the eye

Showcase design belong to the space design and exhibition design category, and its commercial application is mainly Showcase mall, stores display cabinets and counters, and other exhibitions. Then how can it attract the attention of customers? Here are three areas under the display cabinets in the design and production process need to pay attention.

A focus on product display space

The main showcase for the end user sales personnel and consumers, so the exhibition space needs to start from the two roles, the plane and the three-dimensional space to grasp the following points:

After 1, terminal sales staff to facilitate the display of products and product display for easy access, especially for some of the glass showcase, its edge even after treatment but there are some security risks, in order to avoid scratching, showcase production of the manufacturers of the material selection and technical processing which showcase the design must be in place;
     
2, showing the three-dimensional space with each other in the plane of the display to make sure the goods more attractive, more open visual display to let consumers at a glance.
     
Second, pay attention to the form of a modern
As a showcase of products for commercial applications, there is a certain similarity between its production and furniture design, because to consider from the consumer's aesthetic aesthetic aesthetic furniture and display cabinets user users are synchronized. Thus, showcase design in addition to having its functionality, it should have a modern form. Showcase of modern design concepts can actually be traced back to 1922 Wlater Gropius architectural design guru who guided Bauhaus furniture model designed to overlap the vertical S-form, in conjunction with its 1923 years of book shelf design technology and art pushed from unprecedented heights, this simple and flexible design feature has been extended so far, and have a certain impact on the Showcase design ideas. By superposition of different merchandising display cabinets between extensions of linear geometric design formed a stylish modern design showcase.

Third, pay attention to the color of goods and showcase match between

Showcase design of the three elements of which there is a "color factor" as a commodity showcase "static salespeople," added-value for the goods while not overwhelming, so the color should showcase how to choose?

1, the color is generally not too strong irritant to avoid jumping the focal point of the great impact of consumers;

2, gray display cabinets generally bright color in product mix;

3, shades lighter display cabinets, display cabinets of the match by the dark can be more salient merchandise;

4, with three of the truth, with a dark colored Showcase general merchandise;

5, men choose black and white hues showcase more;

6, display cabinets only as the background color as a foil effect.

How fitting clothing store? Teach you using clothing display

Wooden display rack clothing are generally used as a base of high-density, light or matt surface bake paint, then with some acrylic, printing and other ancillary materials made wooden display rack suitable for high cabinets and checkout.

Metal shelves are generally dominated by stainless steel, mirror stainless steel or brushed stainless steel. Metal display rack clothing suitable for the island shelf, and are hanging pendant. There are many sections of stainless steel, 304 stainless steel is more suitable for the production of clothing display rack.

It should be noted that, in the same shop, clothing display should be the basic unity of style, the purpose is to create a neat, orderly environment and provide a good atmosphere for shopping.

Clothing display layout, the main contents of the store layout, the display / display cabinet composed of channels, determine the flow of customers, regardless of vertical cross, diagonal cross, radiant, free flow type or direct methods such as layout should be to change the business content while retaining some flexibility so that at any time to adjust the display arranged in the form of clothing. So modern integrated shopping centers have adopted various forms of combination display cabinets, and only a few stores only a small amount of fixed form.