2014年11月25日星期二

what needs attention When Show watch?

Many watch style, variety, brand, remember to store unique, representative, limited classic show.

1. Watch the volume is relatively small, so the main display, so that Chin will watch the fastest convey information to the customer, each one needs to watch is equipped with a special bracket, bracket base can identify the watch-related information, as well as features. Thus fully inspire customers desire to buy.

2. Watch Display space is not suitable too, because the product itself is a smaller volume. Chin-making materials modeling to fully reflect the mechanical watch beauty and advanced technology to acrylic based.


3. For products to be more beautiful, eye-catching, with exhibition stands need lighting, partial lighting needs to be based, you can use small spotlights on the exhibition stands and products locally irradiated, which play a prominent and eye-catching effect. Therefore, whether the display rack with good lighting, display rack material is very important, translucent acrylic become stronger materials commonly used in watches display rack

2014年11月18日星期二

Several glass commonly used in display racks

Applied to the glass shelf in place in fact very small, usually choose acrylic as an alternative, but is also useful to place glass,

First, the glass
Tempered glass is safety glass. Tempered glass is in fact a kind of prestressed glass, to enhance the strength of the glass, usually the use of chemical or physical methods, compressive stress is formed on the glass surface, when the surface of the glass to withstand external stress is first offset, and thus improve the carrying capacity of glass to enhance their anti-wind pressure resistance, cold and heat resistance, impact resistance and so on. Jewelry display racks and cosmetic display racks commonly used in this type of material.

Second, the bent glass
Bending the glass is heated and softened by the flat glass forming in a mold, and then annealing the surface made of glass. Bending the glass in order to meet the needs of the modern high quality, high-quality glass by the heat softened bent in the mold and then annealed made of curved glass. Style appearance, smooth lines. It broke through the plate glass of unity, more flexible use. One commonly used materials crafts.

Third, sandblasted glass
Emery sandblasted glass is mixed with water, high-pressure injection on the glass surface, a process in order for its polished. Including spray glass and sand carved glass, which is processed into the automatic level by blasting machine or standing on glass sandblasting machine level or intaglio patterned glass products, but also add color called a "printing on the pattern glass ", or used in conjunction with a computer engraving machine, carved deep cut in, forming a dazzling, lifelike art. Sandblasted glass with high-tech processes flat glass surface caused by erosion, thereby forming a translucent matte effect, because there is such high-end, hazy effect, so a lot of this type of material used in the showcase clothing and furniture supplies.

Fourth, embossed glass
Embossed glass, also known as glass or knurled pattern glass, is to adopt a method of manufacturing flat glass rolling. Embossed glass allows light and soft, and with screen guard role and certain decorative effect.

2014年11月13日星期四

How to design cosmetics display racks?


More and more cosmetic brands, a variety of advertising, product endorsements also intensified, of course, can not be behind the terminal display, in-kind exhibition of cosmetics can not just be put on the table would expect a customer bought it, since is to show, then how should display designed to achieve marketing results?

Look at the picture: This is a well-known cosmetic brands, product is relatively simple, the appearance looks more like a bottle of water; look at the product display racks, display racks design style simple, generous, base with deep colors, and products are significant color boundaries; Chin selection is transparent acrylic, and product color is very close, and many may wonder why did he choose to do the back plane of a transparent material, so it is difficult to highlight the product does not it?

Reason 1: The color of the product itself is transparent visible, if you choose to do the background color of the material, then the product displayed color had changed;
Reason 2: display racks base design of black, assuming re-use a dark background, the entire display racks, there is no color boundaries, then the product will not be displayed three-dimensional; directly affect the display effect.
Reason 3: cosmetics as women's cosmetics, should be to create a pure, natural visual effect, then color matching is not suitable too deep and complex.


Display design, regardless of the shape or color should be displayed from the items, cosmetics display racks design, design significance lies round display products; color design is to highlight the significance of the product;

How to solve the problem of small optical shop space?


Many businesses will be opened in high traffic optician more commercial lots better position, but rents in prime locations is always very high, in order to save costs, only select smaller shops, so if you let the customer transfer shops small space problem?

First: to keep the store bright lights
If the shop area is small, the store must have enough light; because space is small, the sun is not enough, so in order to ensure the store bright, required on the walls and ceilings are installed lighting; and the eyes as a translucent product, if there is no light auxiliary, the product will not shine, naturally, difficult to attract customers.

Second: in-store product placement
Typically the optical shop will be placed in a row of large showcase, but as a small area of the eye point, is not suitable for large-scale showcase, will take up most of the area, while not conducive to customer back and forth; of course, you can not use large eyes showcase, we can use the display rack or floor-rotating display rack, floor display racks has the advantage of saving space, as shown, the glasses can be neatly placed in the display, does not take up too much space can also be a comprehensive display of products; of course , you can also display rack designed to be portable, flexible use of limited space.


Third: Once you have adequate lighting and appropriate props, but also to decorate our shops. Decorative not too complex, for example: the installation of a large mirror on the wall, in the visual space can be transferred small problem; if there is a window, you can use several windows windows designed to increase the characteristics of optical shops.

2014年11月9日星期日

The key to victory shops


Yesterday, chat with friends, she recently busy shop
I said: "how suddenly want to start a business?"
Friend said: "where I used to work, mostly young people, there are things to buy commercial street of young people in need."
I replied: "Young sell something very strange?"
She said: "That you do not know, workers are at work during the day time, the basic will not go shopping after work."
I am very curious to ask: "What do you have to open the shop in that?"
She said: "The workers choose to shop online is greater than the chance of shopping in the store, because of the time issue, they do not have so much time to carefully selected." Did not quite understand this intermediate links, just think no matter what store opened, should be selected to compete in a small area.

About a month later, she told me that she opened the shop in the vicinity of previous work, I deliberately went to visit her, just opened, business is still very good, I am very curious and asked her: "There is no shortage of like you ? such a cosmetics shop, your strengths lie, "she said:" Now people like online shopping, I promote my products online, I'll buy more home delivery, and I also have a physical store, even if the customer into to my store, they do not spend too much time looking for the product. "I suddenly understand her idea, and through online publicity, and then bring the store to the customer realism, increasing the customer experience, this is indeed a a good way.


She later told me good, my products are aimed at office workers, they did not have that much time to pick, so the orderly management products, and classification show is very important, I said: "This is basically every store will do "She said:" The traditional shelf can also be classified indeed show a lot of products, but to demonstrate the quality of products but also to highlight the brand, so display racks must attract attention, so that customers can find the products at a glance. This is the key. "

2014年11月5日星期三

The floor display stand

This looks more beautiful, I do not like to put all The floor on the ground, It's looks very messy,do you some opinions about it?

Photos from the:www.responsydisplay.com

2014年11月3日星期一

How to avoid Acrylic cosmetic display racks deformed?


Cosmetics display racks products are carried by smaller, lighter makeup, so in the course of, if not the very strong impact damage, normal use is difficult to deform. If you display some minor damage occurred or deformed through the following solutions:

1. Acrylic Display bond at the loss, which although rare, but not without a solution, at a loss for a bond is usually caused by using too much time, the glue lost its role, this time you can buy acrylic glue, the fall portion of re-bonding.

2. Acrylic is 16 times the impact resistance of glass though, but still is fragile products, if accidentally bent in half using a layer or semi interlaminar fracture, in this case can only be re-produced in accordance with the size of a sheet layer, otherwise Chin will lose effect.

3. For acrylic surface during use causing galling, recommend daily use, try not to use sharp objects to contact the acrylic cosmetic display racks, in the display of products, but also try gently. Once scratched, you can use the polishing treatment.


There are "plastic crystal" reputation of acrylic, shaped like a crystal-clear crystal, but actually acrylic organic material on the hardness or somewhat less. In actual use, if you use unreasonable, acrylic display stand will be deformed. Therefore, the need for proper use.

2014年11月2日星期日

Cosmetics shop how to attract more customers?


Cosmetic different stores shopping malls in the face and from the people, demonstrating how to make cosmetics out of it? How to seize more potential clients?

1. The full and rational use of the unique space.
For example: shopping center shops; for this has customers in all directions through the core position, cosmetics display stand is preferably designed as a ring, a full range of products can be displayed in any one of the customer through the shop.
For example: Corner shops: there will always be a few shops in the mall is around the corner, whether it is selling cosmetics or other products, should be rational use of corner location provides easy access from your shop came out, you can still see its production products.

2. how to put display racks.
Cosmetic display racks only responsible for cosmetics, anything else not related to, try not to be placed in the display racks; even shop product range is very much, but try not to mix placed, customers prefer orderly shopping environment.

3. look beautiful novel, attract attention
This is the most important point, cosmetic face female consumers, the first step in the female consumer, is the visual experience, the appearance of the shop is sufficiently attractive, such as adding the current hottest celebrity endorsements, dazzling screen, and so on ad ; Furthermore, is decorated inside color decoration shop, cosmetics store should choose clean, bright, usually sky blue, pink has milky white, etc., store display props, but also with the decoration color uniform, preferably using transparent acrylic display racks.