Display production -- the key to promotion of the brand

Display racks is a product terminal display in modern shopping is the most dazzling focus, which represents the social and economic prosperity , but also represents a bustling shopping malls , more representative of the various brands to establish their own brand image and formed a flourishing beautiful scene. How there are so many display rack happen?

First, the display rack - open the door to the brand :

Today is the era of a brand , the brand represents fashion , representing the superior. No brand companies are planning their own brand ; branded companies are planning how to brand high quality, superb technology . The counter is a brand product sales of any vehicle on display show an essential , whenever you want to establish a brand image , good brand so that consumers leave a good brand visual experience , no matter what kind of product sales business , corporate must tailor their products display rack .
Second, establish a corporate image :
Exhibition stands as a brand is the business of the carrier bound "image endorsement ," contrary to showcase their businesses but also corporate image through exhibition stands, exhibition stands then the role of self-evident .

Third, improve sales performance :

The most important role of display racks, Display lies with the consumer the most direct visual communication , and allows consumers clear understanding of the company's products , and produce consumer behavior. While under the influence of a good display rack "experience economy" thinking could also contribute to " keep them coming " generation, so regardless of brand products companies still want the product brand companies are bound to attach great importance to the design and production of exhibition stands .

display rack How to reflect an advocacy role ?

A cosmetic display rack, jewelry display rack , clothing display rack design effects how the key is to look at the ability to attract the eyes of viewers, especially the professional audience. How many highlight their booth to get a good visual effect .

      The key is to see whether the design is different from other personalized design booth . The means of achieving personalized design should ownership, product features , combined with the development direction , through all the external visual symbols to convey their business philosophy and intelligence information, rather than blindly pursuing specific effects. Here, the corporate logo as we seek personalized booth design provides a wealth of design elements and design basis .

    General corporate logo consists of three parts standard graphics , standard color , standard fonts , etc., no matter what part of the design must be based on the nature of the enterprise , product functional use , business philosophy, corporate credo as the design basis and actively to be reflected . Only it is able to identify the basic spirit of enterprise to fully express their differences in order to identify and understand the audience . Therefore, the corporate logo in the booth design rational, standardized use , will be able to reflect the characteristics of a good business , but can obtain hall distinctive design effect . Exhibition design techniques have?

     Excellent display design should have a strong visual appeal , the only way to generate interest in the show the audience will stand and directly enhance the viewers to identify the degree of exhibitors and memory degrees. As a result, they will produce an affinity for the booth , naturally into the booth , consulting, trade . Regardless of whether the final agreement in the process , generate economic benefits , exhibitors have been achieved or partially achieved exhibitors purpose - to achieve effective information delivery .

Paint clean-up display racks which need attention?

   For the display rack of contaminated paint dust how to do it, here to remind you wrapped with gauze wipe slightly damp tea leaves, or cold tea with a dry cloth moistened scrub will enable commercial furniture, especially clean and bright. But after wiping display cabinets with tea, remember to use dipped slightly damp cloth to clean water and then wipe clean tea. Because the tea usually have tea stains left in the original paint surface will affect the display of color.

   Showcase for maintenance during the process, we have the following points should be noted:

   1, wipe display racks, do not use coarse or dirty rag.

   2, do not display racks surface dust wipe with a dry cloth.

   3, do not use soap, detergent or water to clean display cabinets.

      4, the display racks can be used to clean spray wax care and maintenance of cortical display.

        

Design of jewelry display racks why simpler is better?

Jewelry is flooding the market, not only to bring beauty to the people and to the horizon, people's material also enjoy. Many of the jewelry industry exhibition, display racks as a platform, which brings convenience to people's life.The jewelry display racks is how to design it?   

      

Range from the simplicity of speaking, another degree mark on the color chosen criteria  display racks is simple, like a man with a coat as normal does not go beyond three colors. Suitable color makes enthusiastically , cool and bright , intense , joyful ; let we understand that because there is no easy simple to manufacture jewelry display rack . Simple performance jewelry display racks are a lot of range , a number of factors such as its manufacturing data , styles, colors , lights and so on , because I say it is no easy Moreover, it is also exaggerated simplicity .

    There is a distance between an excellent display rack should protect smooth , kind of volume of passenger operations to measure the distance of the fair 's exhibition stand display , the normal being the main channel should be between 1.6 to 4.5 meters , sub- channel should not be less than between 1.2-2 meters.

                                

What are the advantages of Data display rack?

Data display rack as a promotional marketing tool , has become popular in daily business enterprises and institutions in the promotion . It has a simple , easy access to , quick assembly, etc. , placed in commercial establishments or exhibition, can play a display of goods , convey information, promote sales .

Early use of the information display rack prevalence of Europe, in the commercial field data or Data display rack product promotional materials , promotional enterprise product information and corporate image.

1, the product variety of materials , appearance, display rack stability , good durability , good persistence.

 2, the product structure using a removable / foldable combination , easy to install , to minimize packaging volume , easy to transport .

(Data display rack ) as a marketing tool , along with the POP advertising evolved. It has a green, convenient transport , quick assembly, etc. , placed in the sales establishments, can play a display of goods , convey information, promote sales .

     Foldable data frame, more convenient to carry and store .

          Data display rack as a promotional marketing tool , has become popular in daily business enterprises and institutions in the promotion . It has a simple , easy access to , quick assembly, etc. , placed in commercial establishments or exhibition, can play a display of goods , convey information, promote sales .

what is different of Wooden display racks ?

     The arrival of the technological age , so more elegant wooden display rack finishing quality in modern technology under wraps , so that consumers enjoy a new experience ahead of a new life . Opened the door, you will truly enter into their carefully created asked Xin, leisure world. Away from the hubbub , so it wiped out all sorts of trouble .

     Wooden showcase different pattern and style to create a rich taste , then display the talk was filled with the smell of wood and comfortable and relaxed atmosphere . Therefore . There is a growing emphasis on store decorative effect. This requires the design , the first exhibition to choose from a variety of shapes, or European-style carved or and type combination, or rhyme still exist , or simple and neat, Nobusawa different room atmosphere.

Second, choose the appropriate display rack material . Natural noble black walnut , Sapele , cherry , ash, teak, like wood , is doors on green, green, grades, better than other materials display class , superior. Uniquely designed so that every detail can be part of the rich cultural Jujiao Chu flavor . Then, select and match the quality of the wooden display hardware, so hardware play a finishing touch, with steel container transport, environmental interpretation of the entire store lively and warm up .

      Choose a different sheet thickness , reflecting or dignified or deep feeling relaxed and lively , wooden display rack so that the substance is no longer just a shelter for people , dividing the space of a functional facility , it is the traditional culture and modern technology combine product , not just put products on display , it is a gateway to the depths of people's hearts landscape .

How to design their own wine display rack ?

How to design their own wine display rack ?must first understand where you want to display products , which they have the characteristics of a good exhibition to be arranged next general exhibition is divided into : ? ! Several parts reception area , exhibit area, to discuss areas. According to different positions by artistic unique style of design to achieve the effect of projecting the exhibits . Here you can book online or you can find a lot of information on the exhibition , renderings and so on. You can refer to the inside of the handle means to design, make the space into a whole.

Wine display rack lighting design is the most important exhibits are what kind of effect you want in the role of lighting . What color should match what exhibits lighting to achieve the desired effect , refer to the goods inside the mall to design lighting. Through a series of programming a natural , harmonious, unique , people-oriented masterpiece.

To design a good one which works not think of what to do ! But first Qigao , each chunk considered for drafting detail treatment , etc. , and then one step. Think of what to do will lead to the design messy. You can refer to the work of others , combined with their own ideas through someone else's design , in order to design a work with its own characteristics .

Of course you want to design your own Wine display rack, but also a certain design basis , so the most convenient is to find a professional exhibition stand design company , and then tell the designer own ideas , the same can get a wine display rack own characteristics .

Liquor store display rack , how to choose?

The material has a variety of display rack , whether it is wood, stone, glass or metal, plastic and so can be used as raw materials for display rack , made ​​out of these materials showcase different kinds , different styles , according to the specific needs of our customers to customize used as liquor stores display rack combines natural materials , mostly wood and glass , the general framework of solid wood , the atmosphere seemed calm , deep inside , better able to highlight the long history of China's wine culture , the use of glass sliding device can be , both good to prevent dust in the air into the cabinet , but also to prevent the security cabinet exhibits , plays a dual role in protection .

Liquor store display rack should be tailored according to various exhibition stands liquor of different brands and create brand culture , play the role of marketing propaganda, be a good point in the production line , coordinate plane , good design exhibition stand still rely consider placing safe and stable position , but also to pay attention to detail reflects some help consumers for products to have a comprehensive understanding , but also facilitate staff to operate, so practicality is also a liquor store display rack for the basic requirement .

Good liquor stores display rack is equivalent to a product salesman , it will show the best side of the product to the customer , to convey a good message , thus further affecting customer behavior .

how to develop of wooden display rack ?

   Wooden display rack , whose main material is made ​​of wood from environmentally friendly materials and a variety of wood and glass and other decorative materials to fight the system. Not ordinary wood . Currently in lingerie racks , mobile display rack , shoe display rack , cosmetic display rack and so more.

    Wooden display rack : mainly for the some jewelry , clothing, precision instruments , mobile phones and a variety of computer use commodities . There is no fixed standard , according to commodity demand and ground position , do a standard shape or shaped display rack .

     Chin market development of the stock market trend: exhibition stands with promotional activities in order to effectively form a strong sales atmosphere in the short term , a single POP advertising has not competent , for many types of series POP advertising medium used simultaneously, can make business rapid turnover increased , so now from a single wooden display rack to diversify . Integrated absorption of new technologies : development of technology, new technologies, new processes, new materials continue to emerge, the sound, light , electricity, lasers, computers, automatic control technology and wooden display rack combine to produce a number of new forms of advertising POP . Use of high technology to produce wooden display rack , although the higher costs, but the effect is very remarkable, beautiful appearance, easy installation and removal , the upper and lower shelves can be adjusted freely .

What are the requirements of cosmetics display racks materials?

Acrylic cosmetic display racks exquisite beauty , beautiful appearance will attract a female friend , so showing the effect of cosmetic display a direct impact on sales of cosmetics . Analysis cosmetic display of material requirements from the perspective of cosmetic display processing .

Do a quality cosmetic display racks on the premise that the choice of quality material, only good materials and exquisite craftsmanship to produce a good cosmetic display . A cosmetic display acrylic material can not be fully utilized when it is processed from a variety of materials production needs .

First, we choose acrylic or plexiglass material, acrylic or plexiglass display stand is often used in cosmetics to the material , as will be used in cosmetics display lighting effects , and light transmittance acrylic or plexiglass material up to 92% , so a lot of the case of use of acrylic or plexiglass boxes or materials produced small Showcase.

Again is to choose glass , because glass is often used cosmetic display racks will converge , so acrylic, mixed glass will increase between beauty cosmetics display stand . MDF is to choose again , to select high-quality MDF, because MDF inferior surface uneven, rough. So when the choice to choose a high-density , surface smoothness , to paint the plate.

Of course, cosmetic display rack and most important point is that the design of the lighting . At different angles cosmetic display design LED lights under white light, cosmetic display more beautiful, upscale.

The above three points in the choice of materials can be very helpful to you to make sure your cosmetic display is very delicate, of course, also make your makeup more attractive to the eye , resulting in good sales.

Display racks How to help Sales of products?

What kind of display racks can highlight and attract the attention of consumers, let us choose our products in foods Ling Lang everywhere it, the choice of display racks on what special trick you,

First, the basic conditions must be combined with distribution and sales space within the flow of traffic of goods, such as: the gap spacing neat, orderly display rack display space close has caused. Chinese people pay attention to the furnishings, the proper use of space is very important.

     Second, lighting and other auxiliary atmosphere created by requiring parents and non-glare lighting should not use incandescent lamps, dim lights give people the feeling of oppression;

     Third, the color display rack is a must is worth noting that although there are many other match, but the traditional white always give people the feeling clean, greatly increase the success rate of sales.

     Finally, it is always to sum ​​up, the most important feature is still coordinated with a reasonable overall display rack can make customers feel comfortable doing these, display racks can be very favorable sales of ancillary products.

promote cultural exhibition of display racks

Along with the times and geographical changes, exhibition display rack culture has gradually changed. In the process of the formation and development of culture , the display racks as a medium to convey the flow of information and plays an important role.

Network development and globalization of contemporary media , digestion between the geographical barrier between the countries , a new international concept and awareness is soaked into our life and reality . Although people in each country has a different language, food and clothing styles , but the new network media allows people to communicate and dialogue on issues of common concern , someone with a concept of the global village to describe this new phenomenon of globalization . Indeed , the globalization of information and intelligence , but also makes the differences between cultures decreases.

Since modernism, display rack and media power of the image to get a very wide range of applications , it also shows birth to a new style and cultural trends . Our daily life needs and continuously updated display of information via the form has been widely disseminated. Of course, this is not just a way to show all the information on the general sense , our daily news, minutes , and other events are in some way involved in the media , showing contemporary culture penetrate into practice, and was widely spread.

We show for the display racks of many cultural events , details of the " image " way to be accepted , these images are also dependent on the spread of media and media channels.

Wood materials in the jewelry display rack with the requirements

Production of display rack can choose a variety of materials, a common metal, acrylic, wood. Wood as a natural raw materials, what are the requirements in the production of exhibition stands in?

Wood: moisture effect, not directly painting

Middle Block board is bonded core of natural wood, glue a thin veneer on both sides, is one of the jewelry display rack system to do the most important materials.

Wood panels can be done using local jewelry store display rack doors and neutral surface structure and shape structure, good water resistance, structural support and strong. In the selection, depending on its internal timber, should not be too broken, the gap between the wood block board about 3mm appropriate.

Since the surface of exposed wood unsightly, not directly spray paint, usually according to the design requirements of high density paste or wood veneer plywood.

With its production of jewelry store display rack, decorative and other wood structures to be bonded after using MDF, painted or glued fire board can achieve good.

Appropriate size of different types of display racks

      We know that there are many different display racks types , different types of display racks have different utility functions , occasions not the same. How to choose the right display racks that do ? display racks What size is more appropriate ? Here we briefly explain .

      1 placed against a wall display racks , display racks backplane is not translucent panels, optional colors look the same with the cabinet , White ( referrer ) , mirror . Top can be mounted light boxes , cabinet optional fluorescent lights , spotlights , LED spotlights. The height of the top of the group with the boxes in the 1800-2400mm, height in 1800 under the inappropriate display rack mounted top boxes . Normal depth is 350-400mm, if a large volume of display items selectable depth 400mm.

      2. counter display racks normal height 950mm -. Around 1000mm, and more for large-scale shopping malls, stores or outlets. Width between 1000-1500mm, depth of between 500-600mm, there are front and rear pull- pull variety , can be based on demonstrated needs. When customers stand to watch the front display rack height common in 1300-1800mm, top with boxes or brand LOGO words , this part of the general moderation in height between 150-200mm . If not installed when top boxes, display cabinets between 1500-1700mm ordinary height. Customers sit or bow down to watch the display rack , showcase ordinary height between 800-1000mm, the shape can be designed to display rack style or square, circle , polygon , etc.

     3. square vertical display rack , display rack common to the four sides of translucent glass. 400 * 400mm is more appropriate display jewelry display rack , jewelry , watches , mobile phones and other items. 500 * 500mm display rack for display gift, wall clock jewelry , handicrafts, electronic products , pens , tobacco and other large items, as well as larger sizes larger display rack suitable merchandising .

     4. aluminum frame , stainless steel frame of the exhibition, optional color is matte gold, snow white, black, white , ocean red , gray and other colors, can also be based on customer requirements color sample order. A strong sense of common gold or metal with matt black more items , leather products, tobacco, porcelain , handicrafts , etc. with a black plate with gold frame more . The choice of colors common roots of the mountains commodity customer requirements. General jewelry , jewelry requires color temperature, high illumination, while the ordinary crafts ( leather , etc. ) require a lower color temperature of these department stores .

knowledge of display racks design

One, truth
Commercial display racks design to maximize attract, attract customers, we must give full play to the designer creativity and imagination, create new in order to be different aesthetic image. At the same time, the real commercial display design must pay attention to the aesthetic creation, namely, the message must be accurate, can not speak in superlatives, make an empty show of strength, this is also the modern commercial exhibition design is the key problem. Otherwise, not only will lose credibility, against the occupation moral, will cause consumer psychological distrust and antipathy. America business in its advertising creed eight in five is about the problem of authenticity, which emphasizes the fact, not as a lure, the price really, notexaggerated, honest recommendation, this remarkable. At the same time, emphasize the commercial display racks real design, does not mean that the rich negative expression. On the contrary, in order to stimulate people's emotions, stimulate the purchase desire, uniqueness, must pay attention to the expression of rich and novelty.

Two, the sense of the times and national style
The commodity is a product of the development of social productivity and the level of science and technology. Essentially, it reflects the historical evolution and the progress of human society. Therefore, as the information medium between goods and consumers display design is bound with distinct features of the times. Specifically, the modern commercial display racks design is the use of advanced science and technology of human society and the modernization of the means of business management, the industrialization society production brought about by material conditions, through the various media display, create visual effect and changeable, to complete a business media planning, and the new concept of goods to change the customer's shopping psychology, so that consumers in the form of display effect, organic option for commodity. Practice has proved that the design is successful, often with high intensity stimulation or new in order to be different form, high emotional decisions with high technology and modern way of life to adapt, which caused the people's aesthetic feeling. The lack of design sense of the times is the lack of visual impact, so it is not easy to attract people, not people's attention.

Three, the concept of environmental
Commercial display racks is the main access to the visual, auditory, and it is one of the venues – environment are closely linked. At the same time, it also constitutes an important part of city landscape, therefore, must emphasize the concept of environmental. Commercial exhibition design is present in human -- the system environment, therefore, in the concrete must be designed from the whole space of comprehensive design. According to the characteristics of the environment construction, road width and color, climate and other aspects of the comprehensive consideration, the in store display, neon lights, advertising posters, electronic display advertising design is particularly important. From the point of view of the whole city planning and environmental beauty of the requirements, the design presents a unified requirements and planning, through the system of planning and design, in order to form a superb collection of beautiful thing sprosperous street. On the contrary, it will be feeling.

Four, the intuitive aesthetic effect
People watch the commercial display racks are completed in very short time. Thus, the "information content" the shortest time and maximum became modern commercial exhibition major issue to solve frame design. Psychology research shows, "intuition" aesthetic effect is the moment of contemplation, is under the prerequisite of past experience, rational ,intuitive grasp of the essence of things. This moment of contemplation, is the aesthetic object gives the subject the stimulation caused by reflection of feeling, make the subject in the process of imagination enriches the object image, and left a distinctive feel of object and strong impression in the mind.

knowledge of Wine display racks selection and maintenance

Wine display racks selection knowledge:

1, according to choose different types of wine rack placement position

If it is to be fixed to the wall, you can choose a wall-mountedwine display racks. If it is placed on the ground, you can select standing wine rack.

2, choose the size according to the number of wine wine display rack

Need to be stored before buying to determine the approximate quantity of liquor, wine racks can better determine the size needed to avoid wastage.

Wine display racks of maintenance knowledge:

1.regular basis with a cloth dampened in a mild cleaner and wipe dry with a clean cloth.

2, wooden wine racks can be erased with special care agent to maintain the luster of wood.

Wine maintenance knowledge:

A regular basis with a cloth dampened in a mild cleaner and wipe dry with a clean cloth.

2, wooden wine racks can be erased with special care agent to maintain the luster of wood.

3, wooden wine racks usually to keep dry, avoid damp deformation.

4, wooden wine racks to avoid direct sunlight and prevent cracking.

5, metal wine display racks to avoid moisture to prevent rust.

6, metal wine racks to avoid contact with acidic substances, in order to avoid corrosion.

From:www.responsydisplay.com

what's the role of display racks to Accessories store

Your Accessories shop fitting it? Is not enough for Accessories store display racks understand? I do not know what is not looking for an display rack production company?

Making Accessories store display racks for store operations is very important, a good Accessories store display racks gives the left a very deep impression, the saying goes, one-third by the looks, seven by the dress, and Accessories store display racks for store operations role also the case. Consumers psychologically Accessories shop still have a subconscious choice. Many consumers said that first impression is very important to store. Accessories store display racks chic, full of fun shops, will certainly lead to more favor.

1. Accessories store display racks: To reflect the feminine feel, to create a feminine and soft, sophisticated atmosphere, preferably with lights, music.

2. Accessories store display racks: To bold, strong visual impact, attractive to consumers at first glance fancy.

3. Accessories store display racks: novelty, close to the consumer, in tune with the overall style showcase. 

Put the glasses display rack notice requirements

Intense sunlight would fade glasses display rack surface directly affect the durability of the display rack , so no matter what kind of material can not manufacture its use of long-term place in the side windows, the room toward the west in particular, is even more to be avoided.

Most of the lighting market with chandeliers mainly necessary to properly use , such as glasses stores too , we should pay attention to the height of the chandelier , too low will hinder walking . Chandelier in the middle of the device , the light will be more evenly . As for the height of the chandelier , the ideal distance is about 50-60 cm with the desktop , too high might people feel magnificent , too will hit the head.

Glasses display rack ,the glasses should be kept separate in the beauty of the premise that through art style glasses clever layout , embraced , to the overall beauty of the artistic effect. To display a unique, attention to detail and decoration all moved when ingenious, consumers have a unstoppable attraction. Pay attention to certain aesthetic principles , beautiful, generous , well-balanced , coordinated, you can appropriately use some jewelry, make full use of artistic show the beauty of glasses.

In order to attract consumers, for consumers to visit and purchase , retail stores should be selected according to the characteristics of a flexible display glasses parts , exhibition space, placement , stacking method , so that customers at a glance .

According to consumer shopping habits and psychological requirements , for the same species or in the same series of glasses display racks should be displayed in the same location . Display height to fit, easy-to- consumer viewing experience , improve visibility and positive visual spectacles.

Distinguish between various types of display rack functions

We know that the display rack is the main carrier of goods, but also the best tool for the display of goods , different industries, different products, different requirements for display rack , display stand for different purposes . So, display rack which functions in real life with it?

First , a variety of display devices , display equipment applications: in the application of a variety of display devices, you must follow some basic principles , appliances must display the same commodity in nature, shape, color match . Do not display large counter or high counter at the entry of the store. Display equipment placed not affect the channel. Display equipment should be noted that diversification, have height, size and other specifications . Display equipment should not be excessive .

Second , window counters , cabinets, display stands , display rack, counters, and other display devices linked with utensils, a store selling the most important facilities . Proper use of display rack, showcase, showcase appliances can not only increase the attractiveness of commodities , but also help facilitate sales , improve efficiency , ease of management.

Thirdly, shelf placement : first determine the style display rack itself , especially the height and width. Chin height should generally be based on the specific circumstances of man's activities need to be based on specific conceptual design , display rack height to height and body adapt to customer-friendly shopping. Finalized after the height of display rack , display rack can be determined according to the length of the space and the specific circumstances of the chosen mode of transport. Can also use the law of the golden section , that is the ratio of 1:0.618 width and length according to the constitution , resulting in a rational beauty. Plane emission display rack is also essential to choose from a variety of ways , including the queue type, island -style and radiant and so on.    

These are the main applications and functions display rack , display rack itself why these good features just let the mall become a leader in exhibition stand , display rack also allows businesses have been favored to bring more economic benefits for the different sectors higher , but also for the different companies to enhance the brand has played a very crucial role.

Convenience store display rack how to attract customers

As the family's furniture, like a convenience store display rack display of goods is the main carrier, as long as there is no practical arrangements with the matter, but also has an affinity and personality, created for their target customers a warm and appealing with shopping, entertainment, leisure space environment.

Color convenience store display rack with gold, silver and white, matt black, magenta, gray and other colors, attractive appearance, easy disassembly, easy to transport, in shopping malls, advertising, crafts, gifts, jewelry, cell phones, eyeglasses , watches, tobacco, cosmetics and other industries has been widely used.

To inspire people to emotions, to mobilize the desire to buy, you must pay attention represents a unique approach, richness and novelty. Lot convenience store display rack used primarily to resort to human visual perception, and human activities, the environment are closely linked. It also constitutes an important aspect of the cultural landscape, it is necessary to fully emphasize its environmental concepts.

How to display rack placed ?

Display rack is refers to the shops and business offices in the recent cabinet display and placement of promotional merchandise , racks, cabinets, boxes and other props. How do we use these props, display rack is to make the product more appealing to customers? This involves the design of display rack are prominent place reasonable range of issues , then the display rack should be placed on how to achieve the best results?

Steps / methods :

1 , the arrangement of display rack , is the main content of the operating room furnished by the structure of woven goods into the channels , determine the flow of customers , regardless of vertical cross , diagonal cross , radiant , free flow type or direct methods such as layout , to change the business content should retain some flexibility so that with the need to adjust the form of shelf placement . So modern integrated shopping malls are in the form of a variety of display rack combinations , only a few specialty stores only a small amount fixed form.

2 , the distance between the display rack should ensure the smooth flow of small shops facing the wall set up display rack is not a problem , a large food stores , department stores , clothing stores , etc. , it is necessary according to the size of the store who formed the flow , engaged in a variety of volume to measure a reasonable distance , the general said the main channel should be between 1.6 to 4.5 meters , the second channel also not less than 1.2-2 meters.

3 ,Display rack design should ensure that there is adequate space and space merchandising shelves, so that goods can be effectively arranged horizontally to show its different varieties , vertical display of different sizes and grades of the same species . Appropriate space not only for the vertical arrangement of goods, but also for the salesman shelves, delivery of goods , to facilitate cleaning .