2014年11月13日星期四

How to solve the problem of small optical shop space?


Many businesses will be opened in high traffic optician more commercial lots better position, but rents in prime locations is always very high, in order to save costs, only select smaller shops, so if you let the customer transfer shops small space problem?

First: to keep the store bright lights
If the shop area is small, the store must have enough light; because space is small, the sun is not enough, so in order to ensure the store bright, required on the walls and ceilings are installed lighting; and the eyes as a translucent product, if there is no light auxiliary, the product will not shine, naturally, difficult to attract customers.

Second: in-store product placement
Typically the optical shop will be placed in a row of large showcase, but as a small area of the eye point, is not suitable for large-scale showcase, will take up most of the area, while not conducive to customer back and forth; of course, you can not use large eyes showcase, we can use the display rack or floor-rotating display rack, floor display racks has the advantage of saving space, as shown, the glasses can be neatly placed in the display, does not take up too much space can also be a comprehensive display of products; of course , you can also display rack designed to be portable, flexible use of limited space.


Third: Once you have adequate lighting and appropriate props, but also to decorate our shops. Decorative not too complex, for example: the installation of a large mirror on the wall, in the visual space can be transferred small problem; if there is a window, you can use several windows windows designed to increase the characteristics of optical shops.

2014年11月9日星期日

The key to victory shops


Yesterday, chat with friends, she recently busy shop
I said: "how suddenly want to start a business?"
Friend said: "where I used to work, mostly young people, there are things to buy commercial street of young people in need."
I replied: "Young sell something very strange?"
She said: "That you do not know, workers are at work during the day time, the basic will not go shopping after work."
I am very curious to ask: "What do you have to open the shop in that?"
She said: "The workers choose to shop online is greater than the chance of shopping in the store, because of the time issue, they do not have so much time to carefully selected." Did not quite understand this intermediate links, just think no matter what store opened, should be selected to compete in a small area.

About a month later, she told me that she opened the shop in the vicinity of previous work, I deliberately went to visit her, just opened, business is still very good, I am very curious and asked her: "There is no shortage of like you ? such a cosmetics shop, your strengths lie, "she said:" Now people like online shopping, I promote my products online, I'll buy more home delivery, and I also have a physical store, even if the customer into to my store, they do not spend too much time looking for the product. "I suddenly understand her idea, and through online publicity, and then bring the store to the customer realism, increasing the customer experience, this is indeed a a good way.


She later told me good, my products are aimed at office workers, they did not have that much time to pick, so the orderly management products, and classification show is very important, I said: "This is basically every store will do "She said:" The traditional shelf can also be classified indeed show a lot of products, but to demonstrate the quality of products but also to highlight the brand, so display racks must attract attention, so that customers can find the products at a glance. This is the key. "

2014年11月5日星期三

The floor display stand

This looks more beautiful, I do not like to put all The floor on the ground, It's looks very messy,do you some opinions about it?

Photos from the:www.responsydisplay.com

2014年11月3日星期一

How to avoid Acrylic cosmetic display racks deformed?


Cosmetics display racks products are carried by smaller, lighter makeup, so in the course of, if not the very strong impact damage, normal use is difficult to deform. If you display some minor damage occurred or deformed through the following solutions:

1. Acrylic Display bond at the loss, which although rare, but not without a solution, at a loss for a bond is usually caused by using too much time, the glue lost its role, this time you can buy acrylic glue, the fall portion of re-bonding.

2. Acrylic is 16 times the impact resistance of glass though, but still is fragile products, if accidentally bent in half using a layer or semi interlaminar fracture, in this case can only be re-produced in accordance with the size of a sheet layer, otherwise Chin will lose effect.

3. For acrylic surface during use causing galling, recommend daily use, try not to use sharp objects to contact the acrylic cosmetic display racks, in the display of products, but also try gently. Once scratched, you can use the polishing treatment.


There are "plastic crystal" reputation of acrylic, shaped like a crystal-clear crystal, but actually acrylic organic material on the hardness or somewhat less. In actual use, if you use unreasonable, acrylic display stand will be deformed. Therefore, the need for proper use.

2014年11月2日星期日

Cosmetics shop how to attract more customers?


Cosmetic different stores shopping malls in the face and from the people, demonstrating how to make cosmetics out of it? How to seize more potential clients?

1. The full and rational use of the unique space.
For example: shopping center shops; for this has customers in all directions through the core position, cosmetics display stand is preferably designed as a ring, a full range of products can be displayed in any one of the customer through the shop.
For example: Corner shops: there will always be a few shops in the mall is around the corner, whether it is selling cosmetics or other products, should be rational use of corner location provides easy access from your shop came out, you can still see its production products.

2. how to put display racks.
Cosmetic display racks only responsible for cosmetics, anything else not related to, try not to be placed in the display racks; even shop product range is very much, but try not to mix placed, customers prefer orderly shopping environment.

3. look beautiful novel, attract attention
This is the most important point, cosmetic face female consumers, the first step in the female consumer, is the visual experience, the appearance of the shop is sufficiently attractive, such as adding the current hottest celebrity endorsements, dazzling screen, and so on ad ; Furthermore, is decorated inside color decoration shop, cosmetics store should choose clean, bright, usually sky blue, pink has milky white, etc., store display props, but also with the decoration color uniform, preferably using transparent acrylic display racks.


2014年10月22日星期三

How to deal with hotmark and watermark on display racks?


Everyday life we ​​will be equipped with a cup of boiling water on the display racks is a common thing, but for spray paint display, hot object will paint surface is damaged, such as a cup containing water, let the paint surface there are burn marks, how to deal with hotmark and watermark on display racks ?


On display for the paint often left circle annoying watermark how to solve, we can spread a clean, damp cloth in the watermark display surface, then lower the temperature in the above iron with iron, so that we can make evaporated moisture into the film, so that the watermark disappeared. When using this method, however, can not be too thin cloth used, the temperature of the iron too high and not adjustable. Otherwise, the watermark display surface is gone, but that can no longer be removed but can not afford the stigma.


For careless cause slight surface wooden display racks burn hotmarks, generally as long as you can wipe with a rag promptly removed. However, if the burn marks too deep, then you can gently wipe with iodine in it, or put Vaseline oil on top, the next day with a soft cloth to wipe the burn marks can be eliminated.

2014年10月21日星期二

How to judge the quality of cosmetics display racks ?

Everything will have his good and bad, it is the quality problem, display racks also vary, so, how to judge the quality of cosmetics display racks it?



First, the raw materials, which is the production of each item will be needed, provided that the good is good display racks of raw materials. For cosmetic display, the use of wood in acrylic home, good quality acrylic translucent very good; strong impact, is 16 times that of ordinary glass; excellent insulation properties, suitable for a variety of electrical equipment; plasticity, shape changes in a large , molding easy; but lighter than ordinary glass half. Because of these characteristics, made ​​out of a very beautiful display racks.

Second, the process, there is a high-quality raw materials after process technology will immediately make comparative value of different display. In the production of acrylic cosmetic display racks, generally need to use the main process there, bending, polishing, cutting and so on. See polished, good polishing technology allows display of any rough edges; bending is mainly to help display molding, so the bending angle and curvature of the need to be very cautious, good bending technology does not produce acrylic fracture , feels will feel very smooth; cutting, acrylic has a dedicated cutting machine cutting machine is not only a good quality display backing, but also reflects the strength of enterprise hardware.

Third, finished, finished after the display racks out, we need to carefully check again, starting from the cosmetics display rack joints, seams zero bubble quality is very good; display LOGO, LOGO general use silk screen, no color, no noise can be; addition, basic is consistent with the drawings to size, which is to ensure that the basic requirements of quality cosmetics.